We are seeking a skilled and results-driven Paid Media Manager to lead and execute paid search (PPC) and paid social media strategies. You will be responsible for developing and implementing comprehensive campaigns across platforms like Google Ads, Bing Ads, Meta, LinkedIn, and Twitter. This includes keyword research, audience targeting, ad copywriting, budget management, and performance optimization through A/B testing and data-driven adjustments.
You will collaborate with the marketing team to align efforts and generate performance reports with actionable insights. Additionally, you will manage feed optimization for Google Ads and stay updated on industry trends.
The ideal candidate will have experience in paid media, with expertise in Google Ads and Meta Ads Manager, and proficiency in analytics tools like Google Analytics. Experience with other platforms (LinkedIn, Twitter, TikTok) and relevant certifications (e.g., Google Ads, Meta Blueprint) is a plus. A Bachelor's degree in Marketing or a related field is preferred.