Date & Time
The workshop will be hosted at the Digital Greenhouse and the Guernsey Press, featuring a range of presentations and discussions about the PR and events industry. Sessions with Black Vanilla will include information on reputation management, media relations social media, copywriting and content creation. A careers Q&A will also afford students the opportunity to understand the range of career paths they can take into the industry and the skills required for success.
Students will also have the chance to learn about creating local news stories curated from national headlines and the difference between writing general news, features and for sports with the Guernsey Press.
On day three, students will be given a brief to create a PR campaign with journalist elements included. This will enable them to collaborate on a campaign focused on a big news story for Guernsey, producing headlines and news stories, an event, graphics and Q&As to prepare for the media.
At the end of the day, presentations will be pitched to a panel of industry professionals and Black Vanilla’s clients.